Air India’s CX strategy- A new high in aviation experience

Flying experience has often been considered just as a sense of transactional requirement for a long time. But today, the tables have turned. In the world of aviation progression, where efficiency, luxury and comfort are only essential for business, Air India’s Vista Verve is an attempt to change the basics of client experience.

Air India's brand-new offering, Vista Verve, that will run between Delhi and global cities like London and New York, will not just be a fleet expansion but a revolution in the clouds.

Vista Verve - The latest addition

Air India has unveiled its new A350 aircraft, Vista Verve – an altogether unique onboard experience, which will mark a significant revolution in airline services. With new added features, including updated cabins, food, and entertainment, customer satisfaction will be ensured.

Air India has shown immense growth on the path of innovation and up-to-date technology to become a world-class airline. To offer a wholesome client experience, it constantly works on quality assessments, customer service evaluations, customer feedback, and statistical analysis with well-handled decision-making and constant improvement. With Vista Verve, the in-flight cabin experience has undergone a huge metamorphosis. Inside the aircraft, every seat, across all cabins, now offers the latest-generation Panasonic eX3 in-flight entertainment system and vibrant HD screens.

CX - The Culinary Experience
Air India has added specialities from Vistara's menu card to improve their culinary game. Henceforth, menus will be thoughtfully crafted, reflecting the dietary requirements and growing tastes of today's travellers. Travellers will get to enjoy the delightful special festive menus that will add a touch of celebration to their flight, or indulge in holiday-themed desserts, making those long journeys feel a little more memorable.

With constant evolution drives, Air India has increased their fleet with the acquisition of 570 aircraft from Airbus and Boeing. Also, with interline agreements, the focus on improving connectivity through travel to and from the airport has been enhanced.

Air India is dedicated to alleviating travel stress. From smooth booking experiences to focused customer service, it has always prioritised passenger comfort and convenience. And with Vista Verve, Air India has made a commendable effort to revitalise the customer experience.

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