Marketing Cantabil Retail partners with Zepto to deliver Fashion in minutes Cantabil Retail India Ltd. has announced a strategic marketing partnership with Zepto to offer Cantabil’s apparel through hyperlocal delivery at Lightning Speed. Minal Jain Jun 27, 2025 13:42 IST Cantabil and Zepto collaboration Cantabil Retail India Ltd., one of India’s leading apparel manufacturers and retailers, has announced a strategic partnership with Zepto, the country’s fastest-growing quick commerce platform. The collaboration aims to offer Cantabil’s apparel through hyperlocal delivery at Lightning Speed. Also, this marketing campaign will mark Cantabil’s official entry into the quick commerce space, with an aim to redefine how fashion can be delivered to customers’ doorsteps in just minutes. Cantabil is tapping into India’s growing appetite for instant gratification, aligning with consumer expectations for convenience across every category—from groceries to garments, with this move. The Collaboration This partnership is being launched across various urban markets and is expected to scale nationally, blending Cantabil’s fashion-forward offerings with Zepto’s hyperlocal quick delivery infrastructure. Deepak Bansal, Director of Cantabil Retail India Ltd., said, “We are excited to partner with Zepto in this innovative venture that brings together fashion and speed. This association allows us to significantly expand our reach across the country over time while offering customers instant access to our latest collections and ensuring a convenient and seamless shopping experience.” Devendra Meel, Chief Business Officer at Zepto, added: “Our partnership with Cantabil reflects our vision to make quick commerce more relevant to everyday lifestyle needs. We thank our sellers for enabling this. In a world where convenience is king, offering fashion on demand is the natural next step. Cantabil’s wide appeal and contemporary offerings make them an ideal partner as we unlock the potential of fashion retail on Zepto.” Valuable Insights As quick commerce becomes a go-to solution for more than just pantry staples, this partnership highlights a significant evolution in the sector. Fashion is no longer narrowed to malls or long delivery windows spanning over days. It is now part of the fast, flexible ecosystem that buyers are increasingly preferring. With Cantabil’s expansive, trendy product line and Zepto’s robust logistics, Indian consumers can now enjoy stylish, ready-to-wear apparel as quickly as they order coffee or skincare—heading into the new era of “fast” fashion with a click. Log in on @MarketingMaverick.in to know all the latest marketing news, collaborations, etc. Read the Next Article